Aug 28

Phrase Statistics

  • total visitors through Aug. 26 - 282
  • total page views through Aug. 26 - 587
  • unique visitors through Aug. 26 - 239
  • product 1 link clicks - 96
  • product 1 CTR - 40%
  • unique visitors since putting up product 2 - 44
  • product 2 link clicks - 18
  • product 2 CTR - 41%
  • sales - none

SERP:

  • broad match - 150 (positive change)
  • phrase match - 73 (no change)

News:

Ezine Articles article approved and published yesterday afternoon. The Ezine Article publication didn’t seem to have any affect on my phrase match position over the last 24 hours.

I searched and found 26 closely related keywords I can use to write some more targeted blog posts. I already have Squidoo lenses on some of the phrases and I can link directly back to a particular post from a lens. I can also create some more Hubpages.

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Aug 26

Training today was a waste of time for me because I have already been banned from Adsense. I’m not sure why it happened, but it did and you pretty much have no recourse, so I fast-forwarded through most of today’s training and signed up for a Kontera account so I can use it on Hubpages and some of my other blogs.

Phrase Statistics

  • total visitors through Aug. 25 - 255
  • total pageviews through Aug. 25 - 537
  • unique visitors through Aug. 25 - 218
  • product 1 link clicks - 93
  • product 1 CTR - 43% (Good!)
  • unique visitors since putting up product 2 - 23
  • product 2 link clicks - 12
  • product 2 CTR - 52% (Great!)
  • sales - none

This tells me both my products are nearly equally good and my copy is slippery enough. But it seems nobody is buying this month anywhere.

SERP

  • phrase matched - #70 or bottom of page 7 in Google search
  • broad matched - #163 or page 17 in Google search

Even though my primary phrase fits within TDC criteria, it’s got tough competition at the top to break into. It looks like it will take more time than the month of the challenge to really benefit from SEO.

Adwords

I reevalueated using Adwords and I just can’t afford it. The notes are clear that you need to be able to put up $100/day and the usual amount is $500/day. That is way out of my budget.

Other Traffic Generation

  • Continue writing content for the blog
  • Continue social bookmarking new content on Digg, Twitter, StumbleUpon, Mixx, Technorati, Delicious, Reddit, Blinklist and propeller. I will start bookmarking on Blogging Zoom today.

Keywords

It’s hard to work on keywords right now since most of my traffic is coming from Web 2.0 sites and primarily StumbleUpon. There are some keywords I can work on more based on the posts visited, however.

Decision notes

I’m going to look for another phrase in the same niche first.

If I can’t find one quickly, I’ll look in another niche entirely and see what I can get up on the web before the end of the challenge.

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Aug 25

Here are my current statistics:

SERPs

  • First SERP instance on phrase match - #48 from a Digg post bookmark
  • Second SERP instance on phrase match - #73 actual blog
  • First SERP instance on broad match - #168 actual blog

Traffic

  • unique visitors - 195
  • total visitors - 229
  • biggest source of traffic - referring sites 72.93%
  • top traffic source site - Stumbleupon 159 visitors (69.43%)

Be sure to social bookmark on StumbleUpon!

Product Link Clicks

  • Product 1 - 86 clicks
  • Product 2 - 2 clicks (just put it up last night, only had 12 visitors yesterday)

Click Through Rates

  • Product 1 - 86/195 * 100 = 44.1%
  • Product 2 - not statistically significant, but 2/12 * 100 = 16.7%

I checked my affiliate accounts and I didn’t sell anything yesterday.

I need to do some math and make a decision about using Adwords. I think it would help and the keyword phrase is only used by one other advertiser so I might be able to get on page one of SERPs.

I’m going back over the lessons on Adwords and today’s lesson on copywriting to see if I can convert some traffic to sales.

I have enough visitors, I have a huge number of clicks on the product link, I need to convert those clicks to sales! But how???

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